SHOPPERS are racing to Lidl to get their hands on its latest sweet treat that is inspired by the Krispy Kreme classic, but at half the price.
Eagle-eyed customers were quick to spot the baked good and express their excitement online, with one even billing them, “exceptional.”
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Lidl’s new Krispy Kreme spin off
The new Speculoos Doughnut is the budget supermarket’s take on the beloved Krispy Kreme Biscoff classic.
Speculoos biscuits are Lidl‘s alternative to the popular Lotus Biscoff cult treat.
While the biscuits are already one of its supermarket staples, the doughnuts mark the latest edition to the Speculoos range.
Despite being inspired by Krispy Creme’s top seller, Lidl hasn’t adopted the same eye-watering price point.
Instead of forking out a hefty sum, the baked good retails for over half the price of its competitor’s.
While customers can expect to pay £2.95 for Krispy Kreme, this new alternative comes in at a far more palatable expense of £1.29 per doughnut.
Sweet treat sends shoppers into frenzy
In addition to the more palatable price point, they have also been met with rave reviews.
After one shopper shared her find on the treat on the Food Finds UK official Facebook page, the post quickly blew up, gaining close to 1000 likes.
One customer was quick to write: “I can confirm that they are exceptional.”
Other social media users shared this customer’s excitement.
One wrote: “OMG don’t walk run to Lidl bakery.”
Another chimed in: “Oh I got my husband one of these!
“They are stunning!! Much nicer than Krispy Kreme.”
While another comically added: “Lidl bakery will be catering at my wedding.”
Lidl’s latest bakery offerings
Lidl launched another new baked good earlier this month, which sent shoppers into a frenzy.
The German discounters released a Strawberries and Cream Blondie which retailed for just 89p per slice.
Shoppers were stunned to see the item on shelves, with one saying they “need it”.
Another fan simply commented “oh my days” after spotting the item back again.
The Sun also reported this month that shoppers can bag themselves a free pastry across Lidl stores over the next few weeks.
Lidl has brought back the popular Spin to Win offer on its loyalty app, which lets you spin a virtual wheel to win a baked treat.
All you need to do is make a purchase in store, which could be as little as 1p.
Shoppers will need to download the free Lidl Plus app and scan it after making their purchase.
Once you’ve scanned, the Spin to Win offer will appear in the app.
Then you are in for the chance of winning a host of prizes, including an apple turnover, chocolate twist, or even a slice of pizza.
How to bag a bargain
SUN Savers Editor Lana Clements explains how to find a cut-price item and bag a bargain…
Sign up to loyalty schemes of the brands that you regularly shop with.
Big names regularly offer discounts or special lower prices for members, among other perks.
Sales are when you can pick up a real steal.
Retailers usually have periodic promotions that tie into payday at the end of the month or Bank Holiday weekends, so keep a lookout and shop when these deals are on.
Sign up to mailing lists and you’ll also be first to know of special offers. It can be worth following retailers on social media too.
When buying online, always do a search for money off codes or vouchers that you can use vouchercodes.co.uk and myvouchercodes.co.uk are just two sites that round up promotions by retailer.
Scanner apps are useful to have on your phone. Trolley.co.uk app has a scanner that you can use to compare prices on branded items when out shopping.
Bargain hunters can also use B&M’s scanner in the app to find discounts in-store before staff have marked them out.
And always check if you can get cashback before paying which in effect means you’ll get some of your money back or a discount on the item.
