Holly Willoughby held a crystal ceremony, enjoyed a relaxing sound bath and selected ‘oracle cards for guidance’ on an away day with her wellness company Wylde Moon.
The former This Morning presenter, 44, has been plotting her comeback in the last few months in a bid to steal back her TV crown.
And part of her big plan has seen her ‘rebrand as an influencer’ to her 8.1million Instagram followers, trying her hand at viral social media challenges, brand deals and keeping up to date with sharing candid snaps.
Holly’s influencer era ties in perfectly with her lifestyle and wellness brand Wylde Moon, which has been her main focus following the scandals that surrounded her.
Taking to Instagram on Tuesday evening, Holly shared a clip of a recent away day she enjoyed with her Wylde Moon team at the Truleigh Centre, a retreat and workshop venue in Sussex.
Holly was seen leading the group in a sound bath, as well as crafting reed dollies to welcome ‘renewal and protection’.
Holly Willoughby held a crystal ceremony, enjoyed a relaxing sound bath and selected ‘oracle cards for guidance’ on an away day with her wellness company Wylde Moon
Taking to Instagram on Tuesday evening, Holly shared a clip of a recent away day she enjoyed with her Wylde Moon team at the Truleigh Centre, a retreat and workshop venue in Sussex
She captioned the clip: ‘Had the most uplifting @wyldemoon away day at the @truleigh_centre on the Sussex Downs. Gathered together in honour of Imbolc & the Goddess Brigid, we welcomed the returning of the light & the first stirrings of spring. We drank the Sacred Cacao to open our hearts, selected oracle cards for guidance and crafted reed dollies as blessings of renewal & protection. ✨
‘Huge thanks to you Emma Nye @pixietripping for presiding over such a magical day. Your immersive sound bath was just incredible and a real highlight…the gongs! As were your awesome sound tables Emma Greenland.
‘@andersonacoustics_tactilesound, @ladywilloughby, @patsyoneillmakeup & I left you feeling nourished, grounded and ready for the season ahead. When can we come back and do it all over again?!’
Last October, Holly filmed an Instagram Reel and attempted the viral sushi-face mask challenge for her brand deal with Garnier.
The challenge saw thousands of influencers and fans use chopsticks to eat sushi while wearing a face mask.
She captioned her post: ‘#AD Trying the sushi sheet mask challenge @garnieruk sheet mask discovery set is back in stock 5 face and eye masks infused with Hyaluronic Acid
‘Shop today on @amazonuk and enjoy HUGE deals for Amazon Prime Day #skincare… Love a face mask!!!’
As well as keeping up with trends to gain followers, Holly has been sharing candid snaps of her everyday life including lavish getaways, casual dog walks and sizzling mirror selfies.
Holly was seen leading the group in a sound bath, as well as crafting reed dollies to welcome ‘renewal and protection’
She was also seen getting outdoors as part of the away day, as she picked up reeds to craft with
Holly’s influencer era ties in perfectly with her lifestyle and wellness brand Wylde Moon, which has been her main focus following the scandals that surrounded her
Holly captioned the clip: ‘We drank the Sacred Cacao to open our hearts, selected oracle cards for guidance and crafted reed dollies as blessings of renewal & protection’
Even after she collided with a moped rider, who was left with a broken neck and toe last year, Holly made sure to promote her perfume.
The aspiring influencer posted a series of promotional images for her Wylde Moon brand which experts claimed was likely to have been an unfortunate social media screw-up.
There was no suggestion of wrongdoing on Holly’s part, and the post is likely to have been scheduled in advance to be published on her social media profile in line with the promotional offer.
Her choice to redefine as an influencer is to coincide with her new project.
The Mail on Sunday revealed this week that she has decided to go it alone and is quietly working on a project that will see her produce her own show – as well as host it.
She is working with her husband Dan Baldwin’s production company Hungry Bear to develop a ‘multi-strand programme for digital platforms’ in a move she is said to be ‘thrilled and excited’ about.
A source close to Holly revealed: ‘The television industry has changed significantly in recent years. It is nothing like it used to be so it feels like a good time for Holly to do something a little bit different.
‘It’s a new format, something completely new, modern and progressive. It’s not a podcast. It’s not something that anyone has done before.
Last October, Holly filmed an Instagram Reel and attempted the viral sushi-face mask challenge for her brand deal with Garnier
As well as keeping up with trends to gain followers, Holly has been sharing candid snaps of her everyday life including lavish getaways, casual dog walks and sizzling mirror selfies
‘She’ll be at the centre of things both in front of and behind the scenes. Holly is loving developing the format with a small team.’
Holly faced a turbulent few years in her career.
Her Netflix show Celebrity Bear Hunt was axed after just one series following claims that it was too expensive to produce.
It came just months after Dancing On Ice was axed. She also decided to step down from presenting duties on You Bet!
Holly has largely been off our screens since she left This Morning in October 2023 after she was told a former security guard had planned to kidnap, rape and murder her.
The sickening crime came just months after she fell out with co-presenter and friend, Phillip Schofield.
