The surprising reason Ariana Grande has boosted profits at a London pub – just like Taylor Swift

ARIANA Grande fans are flocking to a boozer she sings about on her new album.

On track Hampstead, the US singer tells how she would unwind with a drink and food after a busy day.

Portrait of Ariana Grande for The Voice.

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Ariana Grande fans are flocking to a boozer she sings about on her new albumCredit: Getty
The Holly Bush pub in Hampstead, London.

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Fans worked out Ariana follows The Holly Bush onlineCredit: Alamy
Roast dinner with Yorkshire pudding, gravy, and vegetables.

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A roast at the pub sets fans back £29

She sings: “I left my heart at a pub in Hampstead. And I misplaced my mind in a good way.”

Fans worked out she follows The Holly Bush online and would go there after filming scenes for hit movie Wicked.

They have since booked trips to the North London suburb to see the pub.

Viral videos on TikTok show fans “making the pilgrimage” to try out £12 glasses of red wine and £29 Sunday roasts.

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Ariana, 31, was living in London with ex-husband Dalton Gomez during filming of Wicked.

Pub staff are happy to show fans where she dined with her movie co-stars, including new love Ethan Slater.

A source said: “It’s safe to say profits are up. The pub has never been busier.

“Staff have no issue chatting to fans. But they are keeping the details of Ari’s trips to a minimum.

“She used to visit the pub with Dalton then with Ethan. She was often seen in the private side room with her Wicked co-star Cynthia Erivo.”

Ariana has said of London: “I miss it so much. I loved it here. I was in Hampstead.

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“I loved my walks in the heath, I loved meandering around and visiting different shops and places and pubs.

“I didn’t know what a Sunday roast was but I know that that’s a thing now. And I am changed for the better.”

It’s not the first time a pub’s profits have been boosted after being namechecked by a singer.

Last year The Black Dog in Vauxhall, South West London, was packed out after featuring on Taylor Swift’s album The Tortured Poets Department.

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