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Details about Holly Willoughby‘s new online show have reportedly been revealed as she gears up to tackle the digital industry after turning her back on terrestrial ITV.
The Daily Mail’s Katie Hind previously wrote that the broadcaster, 45, would be producing and presenting her new project with the help of husband Dan Baldwin’s company, which is behind Gladiators and Michael McIntyre‘s Big Show.
Now according to reports the show will be called Together and in her application to the Intellectual Property Office Holly revealed the series would would also sell clothes, seemingly echoing This Morning’s magazine style format, which she presented for 16 years.
Holly has previously posted fashion and cookery videos to her Instagram account, seemingly preparing for her upcoming series.
An expert said: ‘The eclectic mix of subjects very much chimes with this overarching theme of “togetherness” which she’s clearly trying to embrace’.
‘And of course the title is bound to heighten the sense that viewers are being reunited with Holly after a lengthy absence’.
Details about Holly Willoughby’s new online show have reportedly been revealed as she gears up to tackle the digital industry after turning her back on terrestrial ITV .
They told The Sun: ‘She was in our living rooms almost constantly for 16 years’.
Daily Mail have contacted Holly’s representatives for comment.
‘Holly has done television for 25 years and now she wants to make her own thing,’ a friend of the star shared with the Daily Mail.
‘And now daytime television is very much on the slide and it’s time for something new. She is excited, it is something so new and innovative, hopefully it will work.
‘The television landscape has changed so much, people are consuming content on TikTok and other digital platforms.
‘Holly has seen an opportunity now to start something new which has a future, unlike the kind of stuff she has done in the past.’
Such is Holly’s determination to start afresh that she turned down the chance of hosting ITV’s You Bet! for a third time, having hosted two specials with Stephen Mulhern in 2024. The series has since been axed.
You Bet! was one of three projects Holly had worked on since leaving This Morning in October 2023 following her torment at the hands of former security guard Gavin Plumb, who was last summer found guilty of a plot to kidnap, rape and murder her.
The Daily Mail’s Katie Hind previously wrote that the broadcaster, 45, would be producing and presenting her new project (With Stephen Mulhern on Dancing On Ice 2025)
The sickening crime came just months after she fell out with co-presenter and friend, Phillip Schofield.
As well as her work on You Bet! Holly had hosted Dancing On Ice, which as of last year is ‘rested’ with were no plans for a future series.
She also presented Bear Hunt, which was cancelled by Netflix after just one season.
The source explained: ‘While she still has a good relationship with ITV, she has walked away from shows there and she has no intention right now to go back.
‘She was offered the chance to host You Bet but she declined and there have been other opportunities too: She could have taken them and carried on where she left off when she had that awful time with Gavin Plumb.
‘But Holly has an idea and she knows if she doesn’t do it now, she will never know if it will work. Of course it is a risk, but she wanted a change.
‘Not only will she be in front of a camera but she will be in charge behind it, too, and that is very exciting.’
