WALKERS has launched a brand new flavour crisp as part of a huge revamp.
The popular snack maker said shoppers will soon be able to get their hands on a new hot honey flavour crisp.
The savoury treat will land in stores on January 12 and cost £2.15 for a six pack.
The brand has also refreshed its logo to feature a modern “sun-inspired” design with rays of light coming out of the middle.
Each bag will also display the signature of the brand’s founder, Henry Walker.
Wayne Newton, marketing director at Walkers, said “This is a landmark moment for Walkers as we undergo our biggest redesign in years and listen to crisp-lovers who said ‘show us the honey’, launching an on-trend flavour that reinforces Walkers’ dedication to flavour innovation.
And its not the only change Walkers fans have been treated to in recent months.
Last summer, the brand rolled out two new permanent crisp flavours for the first time in decades.
It’s Sticky Teriyaki and Masala Chicken launched in August and are now a core flavour.
