She’s a grandmother of one in her mid-50s, but with her tiny waist line, cascading curls and smooth visage, Karren Brady could pass for a woman 20 years her junior.
The Apprentice star, 56, from London, shocked fans on Instagram over the weekend when she shared a glamorous photograph of herself looking much different from usual.
Baroness Brady, who previously underwent a £3,500 ‘invisible facelift‘, appeared to have undergone a head-to-toe transformation, displaying a slimmer frame and tauter visage in her white dress with a gold Chanel belt cinching her waist.
She’s not one to shy away from admitting that she has undergone cosmetic procedures to alter her appearance, and on this occasion, Karren told her followers about a skin-tightening treatment that gave her the confidence to wear a short-sleeved dress again.
‘I never thought I’d have the confidence to wear short sleeves again, but after a course of Exion skin tightening with radio frequency, I can,’ Karren wrote to her 200,000 followers.
She continued: ‘Exion uses radiofrequency and targeted ultrasound to naturally boost hyaluronic acid by up to 224 per cent, while stimulating collagen and elastin for smoother, firmer, more youthful-looking skin – all with no needles, no pain, and no downtime. Bring on the sleeveless tops!’
However, it wasn’t just her skin that surprised followers. Others commented on her overall appearance looking different, with one writing that ‘for a second I really thought it was a different person.’ Others speculated whether Karren slimmed down using weight-loss jabs, which she has previously denied.
So, what other procedures might have Karren undergone? Aestheticians have weighed in and shared their insights on the television star’s new look.
Her role in BBC’s The Apprentice means she’s known and loved around the nation – but Karren Brady’s recent Instagram post left people unable to recognise her (seen in 2013)
Karren took to social media to spread the world of a skin treatment that left her feeling more confident
Dr Ross Perry, Medical Director of Cosmedics skin clinics, told Daily Mail: ‘Karren Brady is looking absolutely incredible these days. She’s evolved into a far more polished and glamorous version of herself, and much of that transformation is thanks to a skilled team working behind the scenes.
‘From flawless hair and makeup to impeccable styling, every public appearance and TV appearance is carefully curated to perfection. One of the most noticeable changes is her weight loss, particularly visible in her arms.
‘While she credits Exion treatments for helping with the transformation, it’s clear there’s been significant effort behind the scenes, likely involving regular sessions with a personal trainer. She appears toned, lean, and in fantastic shape, which points to a dedicated fitness routine.
‘Many people have commented that Karren seems to be ageing in reverse, and it’s true, she looks fantastic. A bright, flawless smile from a perfect set of veneers easily takes a decade off her appearance.’
He continued: ‘When it comes to her skin, it’s likely that she’s had subtle yet expertly done facial treatments.
‘A small amount of Botox around the eyes and forehead appears to have softened any fine lines, while carefully placed fillers may have helped maintain volume in the cheeks, something that’s often lost with significant weight loss. Rather than a hollow or sunken look, her face remains plump and youthful.
‘In addition, it wouldn’t be surprising if she’s undergone regular laser treatments to reduce pigmentation and sun damage, helping to keep her complexion smooth and even.
‘Non-invasive treatments like Profhilo, which boosts hydration and collagen production, could also be playing a role in maintaining that healthy, glowing skin.’
Lord Alan Sugar’s right hand woman shocked her fans over the weekend after revealing her new, refreshed look (seen in 2010)
Over the weekend, Karren said that the Exion skin treatment she received (pictured) has allowed her to feel comfortable wearing short-sleeved dresses
Karren has opened up on the cosmetic procedures she has undergone, including a skin tightening treatment
Karren and her husband Paul are currently on holiday with their pregnant daughter Sophia and grandson Leo
Karren shared a clip of husband Paul spending quality time with their grandson Leo, as well as snippets of the pair dancing together
The doctor concluded: ‘Altogether, it’s a combination of smart beauty choices, hard work, and professional help, and the result is a striking, age-defying transformation.’
Elsewhere, Dr Barbara Kubicka, founder of ClinicBe, told the Daily Mail of Karren’s ‘holistic approach’ to change.
She said: ‘As an aesthetic physician, I admire Karren Brady’s recent rejuvenation, not only for its apparent results, but for the thoughtful, holistic approach it suggests. She embodies a blend of lifestyle discipline and precision aesthetics that resonates deeply with my philosophy, and it isn’t simply a “quick fix”.
‘Treatments like mesotherapy, with tiny injections of naturally occurring vitamins and hyaluronic acid, are ideal for restoring subtle vitality, promoting collagen, and enhancing tone without altering a person’s look and it’s most likely she’s opted for this around the eye area.
‘Complementing this, techniques leveraging the body’s own biology to improve signs of ageing in the skin and face such as PRF (Platelet-Rich Fibrin) are an excellent choice.
‘Equally, she could opt for a targeted and specialised treatment like my Eyedealise system, which offers natural, regenerative lift and texture improvement with minimal downtime.
‘I also appreciate that true rejuvenation hinges on more than clinic work, it’s a synergy of skin-smart treatments and healthy habits including nutrition, hydration, rest and using adequate sun protection, all of which sustainably enhance results.
‘Karren’s fresh, graceful look appears rooted in both intentional self-care and refined aesthetic precision, a combination I wholeheartedly endorse.’
The mother-of-two showcased her glamorous new look during the most recent season of The Apprentice
Baroness Karren Brady of Knightsbridge CBE previously underwent ENDOLIFTX to banish her ‘dreaded jowls’
Despite speculation from her Instagram followers, Karren has previously denied ever using weight loss jabs
Elsewhere, in May last year, Karren underwent a £3,500 ‘invisible facelift’ in a bid to eliminate her ‘dreaded jowls’.
Baroness Brady, adviser to Lord Sugar on BBC’s The Apprentice, visited Dr Rita Rakus at her Knightsbridge-based clinic for EndoliftX.
The non-invasive process uses a laser-emitting wire to tighten the skin – promising collagen regeneration with a 95 per cent success rate in skin tightening, according to the clinic.
The television personality wanted to expel her ‘dreaded jowls’ and address the lower part of her face, which had started to ‘drag’.
And not only was she ‘delighted’ with the results, but less than 24 hours later, Karren went out for lunch.
‘I was home straight after the treatment, and went out for lunch the next day, no bruising and just slight swelling that went down really quickly,’ she said.
The minimally invasive procedure employs a unique laser fibre, thinner than a strand of hair, to tighten, lift and add definition to the skin – treating various signs of ageing across the whole body, including the lower face and neck.
Karren made the decision to undergo a EndoliftX procedure after she noticed signs of ageing on jaw and neck.
Last year, the television personality said she was ‘delighted’ with the results and experienced little swelling and no bruising
‘As a woman of a certain age, I noticed the lower part of my face was starting to sag and I was starting to get the dreaded jowls people talk about,’ she said.
‘That was really my main concern when I went to see Dr Rakus and she recommended EndoliftX.
‘Before having the treatment I feared it would be quite invasive, but it’s not at all. I was home straight after the treatment, and went out for lunch the next day, no bruising and just slight swelling that went down really quickly.
‘The most unexpected part of the treatment was that it didn’t hurt, it didn’t take very long, there wasn’t any downtime, and it gave the sort of result that you’d usually only get by going in to have proper surgery.
‘Just a few weeks post treatment and I feel great and I am really delighted with my results.’
Dr Rita Rakus explained: ‘The results are both immediate and long-term, with the area continuing to improve for several months following the ENDOLIFTX® procedure as additional collagen builds in the deep layers of the skin over time.
‘The procedure lasts for under an hour, and the patient can usually return to their daily activities almost immediately with instantly tighter and lifted skin. The results improve over the following nine months and last up to five years.’
Dr Luke Simmonds, Aesthetic Doctor at Nova Aesthetic Clinic, explained the process in further detail.
‘We inject a local anaesthetic into the area of skin being treated, and most people report feeling nothing during the laser treatment itself, and it has much less downtime than the surgical alternative,’ he said.
Luke added: ‘Of course, with any procedure like this, there is some minor swelling and flushing, but usually this is very tolerable and lasts around 48 hours, however this depends on the individual’s skin type and condition.
‘Patients begin to see improvements to their skin from around four weeks after treatment, but the settled results take between three and six months to show, with some people’s results continuing to improve for up to 12 months.
‘We often recommend checking in every 12 months to see if you require a repeat session, but I have some patients who can go two to three years maintaining their results from just a single session.’
While EndoliftX is an FDA-approved procedure, it is crucial to ensure that the original EndoliftX device is used.
Instances of counterfeit devices branded similarly to EndoliftX have been reported, and these have caused severe medical complications.
It comes after Lord Sugar’s adviser on the BBC TV show spoke exclusively to the Mail on Sunday on her weight loss journey. ‘I have lost quite a bit,’ she said as she showcased her slender frame while attending the Chain of Hope Gala held in London’s Natural History Museum.
But she insisted her willowy figure is not a result of taking the new weight-loss drugs such as Ozempic but from ‘bloody hard work’.
The businesswoman says she doesn’t know how much she has lost in total as ‘I don’t weigh myself’ but thinks it is more than a stone and explained her recent weight loss was triggered by becoming a grandmother.
‘I have been on a health kick, I became a grandma, and I wanted to be a fit healthy grandma, so I started eating healthy and exercising.
‘I haven’t joined [the Ozempic Club] – bloody hard work. It is okay losing it, it is keeping it off.
‘I have lost quite a bit – I don’t know though as I don’t weigh myself. I feel better for it. It is good because everything you put on fits.’
In a revealing interview with the Radio Times when she first joined The Apprentice in 2010, Karren said ‘I worry I look posh and fat.’
She added: ‘I’ve spent 20 years battling my weight. Alan’s so fit and slim I look huge in comparison.’
But Karren, who is the vice chairman of West Ham United, says Lord Sugar has been something of a health kick buddy.
‘He is great he is very fit. He and my husband cycle when we go away on holiday. He is super fit himself so if anyone is giving tips it is him to me.
‘We went around Italy which was lovely on Lord Sugar’s boat. It was incredible. He is really lovely and has a wonderful family.’
HOW DOES ENDOLIFTX WORK?
EndoliftX is the closest non-surgical alternative to a surgical face-lift and liposuction.
It is a minimally invasive procedure that uses a laser fibre that is thinner than a strand of hair to tighten, lift, and add definition back to the skin.
It can be used to both tighten the skin whilst simultaneously addressing excess fat whether that be on the chin or jowls to contour the jawline, or on the arms to get rid of bingo wings.
Inserted within the skin into the deep dermis, laser energy is applied through the wire, delivering heat into the skin which then responds by remodelling and boosting collagen production, without causing any damage to the outside skin.
