Jeremy Clarkson has blasted the ‘fun police’ after his explicit new beer advert was taken down from screens.
In his ‘most expensive, biggest’ advert yet, Jeremy hoped it would encourage people to buy his Diddly Squat Farm’s Hawkstone lager.
The 65-year-old Top Gear star hired a 34-strong choir of British farmers to sing their own rendition of the classic opera tune – with a twist.
Jeremy and Clarkson’s Farm star Kaleb Cooper joined the choir in singing ‘F*** me it’s good’, instead of the classic version.
It finishes with Jeremy taking a sip of his pint before saying: ‘Hawkstone. It is f****** good’.
But Jeremy’s version of the song has been banned from TV and radio because it being ‘not compliant’ with broadcasting regulations.
Jeremy Clarkson, 65, has blasted the ‘fun police’ after his explicit new beer advert was taken down from screens
In his ‘most expensive, biggest’ advert yet, Jeremy hoped it would encourage people to buy his Diddly Squat Farm’s Hawkstone lager
Jeremy describes his advert ‘the best thing I’ve ever made, apart from a shepherd’s pie in 1988’.
He intended it to be a powerful celebration of British farming, the backbone of his best-selling lager and cider brand, Hawkstone.
Speaking from his Diddly Squat Farm, Jeremy confessed: ‘It’s a cock-up, as usual. I’ve made my biggest, most heartfelt, and frankly, most expensive advert ever, and it’s been banned.
‘The fun police in their beige offices have decided that the public can’t be trusted to watch it.
‘It’s been kicked off the telly, silenced on the radio, and barred from the cinema. Apparently, it’s ‘not compliant’. With what, I have no idea. Common sense?
‘If the regulators won’t let the people see it, then perhaps the newspapers will. I’m asking every editor in the country: will you publish my banned ad?’
Clarkson’s Farm fans make desperate plea to Jeremy and show bosses for next series amid flurry of scathing complaints
Since its launch in 2021, Clarkson’s Farm has received rave reviews, from critics and audiences alike.
The Top Gear star hired a 34-strong choir of British farmers to sing their own rendition of the classic opera tune – with a twist
Jeremy and Clarkson’s Farm star Kaleb Cooper joined the choir in singing ‘F*** me it’s good’, instead of the classic version
The season is orientated around Jeremy’s aspiration to become a pub landlord, and the creation of his pub, The Farmer’s Dog
The docu-series, which follows Jeremy Clarkson run his own farm Diddly Squat in Oxfordshire, hit our screens in 2021
It has given audiences a glimpse of the complexities of life on a farm- including the time pressure that goes into ploughing fields and sowing seeds, the sensitivity of crops and the farmer’s connection to the weather cycle and nature.
Despite the chaos, the show consistently showcases the beauty of the verdant Cotswolds and the simple, humorous joys of country life.
However, many ruled that the most recent season of the show took a more pessimistic tone.
Season 4 of Clarkson’s Farm was released in three instalments, with the final two episodes of the season arriving on Prime Video on June 6th 2025.
The season is orientated around Jeremy’s aspiration to become a pub landlord, and the creation of his pub, The Farmer’s Dog.
Fans suggested that the latest episodes are devoid of the first season’s country charm and were even too stressful to enjoy.
On Reddit, a discussion emerged, sparked by one fan, who reviewed the newest season, saying ‘I grew up on a farm. I now keep ducks. I understand mud, mess, and malfunction – I practically thrive in it. But even I found season 4 more existential crisis than entertaining chaos.’
‘This season was too much, it wasn’t the fun farming show with Jezza doing stupid and smart at the same time. It was too stressful to be enjoyable, the last 2 episodes especially,’ said another.
‘Lacking in genuine laughs and feel good moments…’ echoed a third.
